Privacy Policy

We collect what we need to answer a trade enquiry, open an account, supply goods and keep proper records — and nothing beyond that.

Information you give us through this website

Enquiry form

Your name, your business name, email address, telephone number, the subject you choose and the message you write. If you have added products to an enquiry list, the product codes on that list are sent with your message.

Trade account application

Business name, contact name, business type, email address, telephone number, business address, postcode, an estimated weekly order band and any notes you add.

Both forms include a hidden field that people never see and automated scripts usually fill in. It exists only to discard spam, and we do not use it to identify you.

Information you give us another way

Most of our trade is done by telephone and WhatsApp. When you call, message or email us, or when one of our team takes an order from you, we keep a record of the contact details and the order so we can pick, deliver and invoice it. Delivery notes and invoices carry the business name, delivery address and the name of whoever signs for the goods.

Information collected automatically

Like any website, this site is served by a hosting provider that keeps technical logs — IP address, browser type, the pages requested and the time of the request — for security and diagnostics. We do not run analytics, advertising or tracking tools on this site, so we do not build a profile of your visit.

UK GDPR requires us to have a lawful basis for every use of personal information. Ours are set out below.

• Contract (Article 6(1)(b)) — Responding to your enquiry, quoting you, opening and running your trade account, taking and picking orders, delivering to you, invoicing and dealing with queries about a delivery. This covers steps taken at your request before any contract is agreed as well as the contract itself.
• Legitimate interests (Article 6(1)(f)) — Knowing who to speak to at each business we supply, administering accounts and credit, following up unpaid invoices, preventing fraud and misuse, keeping this website secure and reliable, and understanding which lines our customers want so we stock the right range. We have weighed these interests against your rights and consider them proportionate because the information involved is ordinary business contact detail.
• Legal obligation (Article 6(1)(c)) — Keeping VAT, accounting and tax records, and keeping the traceability records a food business is required to hold so a product can be traced one step forward and one step back.
• Consent (Article 6(1)(a)) — Only where you have asked us to send you something, such as a new-lines update. You can withdraw consent at any time and it will not affect anything done beforehand.

We do not make decisions about you by automated means, and we do not profile you.

We do not operate a marketing mailing list. The forms on this site are used to answer your enquiry and open your account — sending one does not add you to a list.

If that changes, we will only send business-to-business marketing where we are allowed to under the Privacy and Electronic Communications Regulations, every message will say who it is from, and every message will carry a one-click way to stop receiving them. Telling us to stop will never affect the service you get on your account.

We do not sell personal information and we do not share it for anyone else’s marketing. We share it only where it is needed to run the business:

• Our accountant and bookkeeper — invoices and account records, so the company’s books and VAT returns are correct.
• Our website host and email provider — they store this site and our email on our behalf, under contracts that restrict what they may do with the data.
• Drivers and delivery partners — the business name, delivery address and a contact number, so a delivery can be completed.
• Professional advisers and insurers — where we need advice or need to make a claim.
• HMRC, environmental health officers and other regulators — where we are required by law to produce records, including food-safety traceability records.
• A buyer of the business — if the business or part of it is ever sold or transferred, in which case the buyer must go on handling your information in line with this notice.

Our records are held in the UK. Some of the services we rely on — website hosting and our email, which is provided by Microsoft — may store or process data on servers outside the UK.

Where personal information is transferred outside the UK, we rely on UK adequacy regulations covering the destination country or, where none applies, on the Information Commissioner’s International Data Transfer Agreement or its Addendum to the EU standard contractual clauses, together with any additional safeguards those require.

We keep personal information only as long as we need it for the purpose it was collected for, or as long as the law requires.

Enquiries that do not become accounts

12 months from our last contact with you, then deleted.

Trade account records

For as long as the account is open, and for 6 years after the last transaction on it.

Invoices, orders and accounting records

6 years after the end of the financial year they relate to, which is the period HMRC requires for VAT records.

Delivery and traceability records

In line with our food-safety record keeping, so a supplied product can be traced if it is ever recalled.

Website server logs

Held briefly by our hosting provider for security and diagnostics, then overwritten.

This website sets no analytics, advertising or tracking cookies. The only thing it stores in your browser is the enquiry list — the products you have marked to ask us about — and that stays on your device until you clear it or send the enquiry.

The Cookie Policy explains exactly what is stored, why, and how to remove it.

This site is served over an encrypted connection (HTTPS). Access to customer records is limited to the people who need it to do their job, accounts are password protected, and we review who has access when someone joins or leaves.

No transmission over the internet can be guaranteed to be completely secure, so anything you send us online is sent at your own risk. If a personal data breach occurs that is likely to risk your rights and freedoms, we will report it to the Information Commissioner’s Office within 72 hours of becoming aware of it and tell you directly where the law requires us to.

Under UK GDPR you have the following rights over the personal information we hold about you. Some of them apply only in particular circumstances — for example, we cannot delete records we are legally required to keep.

• Access — ask for a copy of the personal information we hold about you.
• Rectification — have inaccurate information corrected or completed.
• Erasure — ask us to delete information where we no longer have a reason to keep it.
• Restriction — ask us to pause using information while a dispute about it is resolved.
• Portability — receive information you gave us in a common machine-readable format.
• Objection — object to processing we carry out on the basis of legitimate interests.
• Withdraw consent — where we relied on your consent, withdraw it at any time.

To use any of these rights, email info@anco.ltd or write to us at the address above. We may ask you to confirm who you are before we act. We will respond within one month, and will tell you if we need longer because the request is complex. There is no charge unless a request is manifestly unfounded or excessive.

If you are unhappy with how we have handled your information, please tell us first — we would rather put it right. If you are still not satisfied, you can complain to the Information Commissioner’s Office, which is the UK’s supervisory authority for data protection.

Information Commissioner's Office

Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF

Helpline

0303 123 1113

Website

ico.org.uk

We will update this page whenever the way we handle personal information changes, and the date at the top of the page will change with it. If a change materially affects account customers, we will tell them directly rather than relying on this page alone.

This notice was last updated on 18 September 2026. Earlier versions are available on request.